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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>I really enjoy the meetings, the<strong> format works well</strong> and the <strong>atmosphere is friendly</strong>, most importantly it is <strong>not too scary if you are new to networking</strong>.  I have made some <strong>valuable business contacts</strong> over the last year that I would not have found had it not been for The Business Community.</p>

I really enjoy the meetings, the format works well and the atmosphere is friendly, most importantly it is not too scary if you are new to networking.  I have made some valuable business contacts over the last year that I would not have found had it not been for The Business Community.

<p>In the short time I’ve been a member, The Business Community has <strong>transformed my business</strong> and I’ve met some fantastic contacts along the way. Paul Green and Stephen Church are excellent hosts and bring <strong>great charm and personality into the meeting</strong>. Highly recommended to any business - whether starting out or established.</p>

In the short time I’ve been a member, The Business Community has transformed my business and I’ve met some fantastic contacts along the way. Paul Green and Stephen Church are excellent hosts and bring great charm and personality into the meeting. Highly recommended to any business - whether starting out or established.

<p>I've been part of this business networking group since first stepping out into business on my own in 2016. It has been <strong>a fabulous group</strong> to be part of not just because of the referrals I've had but also because of the <strong>fantastic support</strong> you get from the other members. <strong>Highly recommended</strong>.</p>

I've been part of this business networking group since first stepping out into business on my own in 2016. It has been a fabulous group to be part of not just because of the referrals I've had but also because of the fantastic support you get from the other members. Highly recommended.

<p>Paul's Business Community <strong>combines all the best in networking</strong>. It's my <strong>number one place to keep up to date in business</strong> and gives me the personal support so necessary for the small business owner. Networking is also my chosen method of acquiring new clients and <strong>over 80% of my work comes from the wonderful people</strong> I've met across the different groups with the Community.</p>

Paul's Business Community combines all the best in networking. It's my number one place to keep up to date in business and gives me the personal support so necessary for the small business owner. Networking is also my chosen method of acquiring new clients and over 80% of my work comes from the wonderful people I've met across the different groups with the Community.

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