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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>I really enjoy the BusComm meetings, the format works quite well and the <strong>atmosphere is very friendly</strong>, most importantly it is <strong>not too scary</strong> even when you are new to networking. I have got enough support from BusComm members, number of clients and <strong>valuable business contacts</strong>.</p>

I really enjoy the BusComm meetings, the format works quite well and the atmosphere is very friendly, most importantly it is not too scary even when you are new to networking. I have got enough support from BusComm members, number of clients and valuable business contacts.
<p>We can only state the<strong> quality of service and professionalism</strong> we have experienced throughout our association with The Business Community has been <strong>exemplary</strong>, and far <strong>beyond our expectations</strong>.</p>

We can only state the quality of service and professionalism we have experienced throughout our association with The Business Community has been exemplary, and far beyond our expectations.
<p>A <strong>great group of people</strong>. Meetings are <strong>well structured</strong> and the <strong>format is helpful</strong> to meeting a number of people. The additional features of being a member with having access to all members and <strong>lots of other features too numerous to mention</strong>.</p>

A great group of people. Meetings are well structured and the format is helpful to meeting a number of people. The additional features of being a member with having access to all members and lots of other features too numerous to mention.
<p><strong>Friendly atmosphere</strong> - people don't take themselves too seriously, there are laughs and jokes mixed in with a genuine sense that everybody is looking out for each other. <strong>Good structure to the meetings</strong> - they are <strong>not too formal or overly casual</strong> and a great place to pick up tips (not always business-related). Free courses for members - I have been on several courses put on by other members and <strong>always come away having learnt something useful</strong>.</p>

Friendly atmosphere - people don't take themselves too seriously, there are laughs and jokes mixed in with a genuine sense that everybody is looking out for each other. Good structure to the meetings - they are not too formal or overly casual and a great place to pick up tips (not always business-related). Free courses for members - I have been on several courses put on by other members and always come away having learnt something useful.

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