The Small Business Toolkit
The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.
This book intends to provide a reference across all pillars of business:
Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal
....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?
With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:
Section 1 - Strategy
- Creating a strategy for your business
- Setting up your business for exit
Section 2 - Finance
- Managing cash flow in your business
- Essential tips for credit control
- Raising finance - different sources of funding
- Reducing costs in your business
- Tax Planning in its simplest form
- Money matters for business and life
Section 3 - Sales
- Understanding the basics of sales
- Closing the deal
Section 4 - Marketing
- How to put together a marketing strategy
- Harness the power of your network
- The importance of a CRM system and how to choose one
- Designing the perfect marketing material
- Is branding important for your business?
- Is social media worth it?
- Getting the most out of your website
- Writing winning words for your website
- Choosing the right print partner - what to consider
Section 5 - Operations & Resources
- Managing your data effectively
- The basics of IT security
- Outsourcing - yes or no?
- How can software improve your efficiency and performance?
- Protecting you and your business
Section 6 - Personal
- Managing your stress and anxiety
- Goal setting (and achieving) – the key to success in business
The Business Community is so much more than just a networking group, while the networking meetings are energising and fun, you get genuine community and support that I haven't experienced anywhere else. It's also brilliant value for money, reasonably price with extras that are very generous. I'd highly recommend.
Jessica Shailes - The Ideal Marketing Company
The Business Community offers a wide range of professions many of whom I have got to know and trust over the years. The meetings are relaxed yet informative, enabling you to 'tap into' the knowledge and experience of fellow members. I would certainly recommend The Business Community; I would say that it is probably the best network group that I have ever attended.
Roger Marlow - Obsidian Financial
Been a member now for several years and really value the wide range of member benefits including the free training. There is great variety in the membership profiles, the meetings are informative, collaborative and importantly fun and now having an online meeting offer means you can get even more from your membership
Jo Thurman - Personal Career Management
I have been a member of The Business Community for several years. I love Paul’s groups, they have the right balance of social and business focus as well as providing opportunities to develop your skills. In addition, they play a major role in revenue generation for my business and I will remain a member for many years to come!
Julie Futcher - The Sales Ace
