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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>From starting my own business just over 12 months ago, the <strong>support of this network group has been amazing</strong>. It is <strong>great value for money</strong> and there are free workshops to help you build your business. I would highly recommend The Business Community.</p>

From starting my own business just over 12 months ago, the support of this network group has been amazing. It is great value for money and there are free workshops to help you build your business. I would highly recommend The Business Community.
<p>I started my own HR business about 5 years ago and have been a member of The Business Community for almost the same length of time. Not only have I <strong>gained business</strong> from networking with the group but I've also found <strong>like-minded and supportive business owners</strong> who are always willing to listen and offer their advice. It is <strong>great value for money</strong> and I'd highly recommend giving it a go.</p>

I started my own HR business about 5 years ago and have been a member of The Business Community for almost the same length of time. Not only have I gained business from networking with the group but I've also found like-minded and supportive business owners who are always willing to listen and offer their advice. It is great value for money and I'd highly recommend giving it a go.
<p>The Business Community has been <strong>extremely helpful to my business</strong>. The <strong>meetings are well run</strong> - they have<strong> a well-defined structure</strong>, but have a <strong>good mix of formality and informality</strong>. I enjoy meeting other members, have made some <strong>good connections</strong>, got <strong>great business advice</strong> from Paul and the wider group and, last but not least, <strong>gained work whose value is several times the cost of membership</strong>.</p>

The Business Community has been extremely helpful to my business. The meetings are well run - they have a well-defined structure, but have a good mix of formality and informality. I enjoy meeting other members, have made some good connections, got great business advice from Paul and the wider group and, last but not least, gained work whose value is several times the cost of membership.
<p>I really enjoy the meetings, the<strong> format works well</strong> and the <strong>atmosphere is friendly</strong>, most importantly it is <strong>not too scary if you are new to networking</strong>.  I have made some <strong>valuable business contacts</strong> over the last year that I would not have found had it not been for The Business Community.</p>

I really enjoy the meetings, the format works well and the atmosphere is friendly, most importantly it is not too scary if you are new to networking.  I have made some valuable business contacts over the last year that I would not have found had it not been for The Business Community.

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