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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>I really enjoy the meetings, the<strong> format works well</strong> and the <strong>atmosphere is friendly</strong>, most importantly it is <strong>not too scary if you are new to networking</strong>.  I have made some <strong>valuable business contacts</strong> over the last year that I would not have found had it not been for The Business Community.</p>

I really enjoy the meetings, the format works well and the atmosphere is friendly, most importantly it is not too scary if you are new to networking.  I have made some valuable business contacts over the last year that I would not have found had it not been for The Business Community.

<p>Business Community networking meetings are <strong>great fun</strong> - and <strong>good for business</strong> too! The members are all <strong>genuinely lovely people</strong>, the <strong>banter is enjoyable</strong>, and <strong>everyone is out to help each other</strong>. I really like the format of the meetings, and Paul is constantly working to provide ways for the network to benefit each other. It's great to be a part of it.</p>

Business Community networking meetings are great fun - and good for business too! The members are all genuinely lovely people, the banter is enjoyable, and everyone is out to help each other. I really like the format of the meetings, and Paul is constantly working to provide ways for the network to benefit each other. It's great to be a part of it.

<p>One of my <strong>favourite networking events</strong>. <strong>Good people, fun but structured meetings</strong> with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.</p>

One of my favourite networking events. Good people, fun but structured meetings with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.

<p><strong>Friendly atmosphere</strong> - people don't take themselves too seriously, there are laughs and jokes mixed in with a genuine sense that everybody is looking out for each other. <strong>Good structure to the meetings</strong> - they are <strong>not too formal or overly casual</strong> and a great place to pick up tips (not always business-related). Free courses for members - I have been on several courses put on by other members and <strong>always come away having learnt something useful</strong>.</p>

Friendly atmosphere - people don't take themselves too seriously, there are laughs and jokes mixed in with a genuine sense that everybody is looking out for each other. Good structure to the meetings - they are not too formal or overly casual and a great place to pick up tips (not always business-related). Free courses for members - I have been on several courses put on by other members and always come away having learnt something useful.

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