The Small Business Toolkit
The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.
This book intends to provide a reference across all pillars of business:
Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal
....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?
With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:
Section 1 - Strategy
- Creating a strategy for your business
- Setting up your business for exit
Section 2 - Finance
- Managing cash flow in your business
- Essential tips for credit control
- Raising finance - different sources of funding
- Reducing costs in your business
- Tax Planning in its simplest form
- Money matters for business and life
Section 3 - Sales
- Understanding the basics of sales
- Closing the deal
Section 4 - Marketing
- How to put together a marketing strategy
- Harness the power of your network
- The importance of a CRM system and how to choose one
- Designing the perfect marketing material
- Is branding important for your business?
- Is social media worth it?
- Getting the most out of your website
- Writing winning words for your website
- Choosing the right print partner - what to consider
Section 5 - Operations & Resources
- Managing your data effectively
- The basics of IT security
- Outsourcing - yes or no?
- How can software improve your efficiency and performance?
- Protecting you and your business
Section 6 - Personal
- Managing your stress and anxiety
- Goal setting (and achieving) – the key to success in business
From starting my own business just over 12 months ago, the support of this network group has been amazing. It is great value for money and there are free workshops to help you build your business. I would highly recommend The Business Community.
Nicky Buckley - East Midlands HR
Having just started networking I realise what great opportunities there are in the local area and get to meet some very interesting people and businesses.
I'm very positive that given time the fruits of my effort will pay off, so keeping my fingers crossed.
In any case, The Business Community is a very welcoming environment and not the stuffy corporate atmosphere I used to in my past life.
Geraint Williams - Fourwinds Photography Services
Paul's Business Community combines all the best in networking. It's my number one place to keep up to date in business and gives me the personal support so necessary for the small business owner. Networking is also my chosen method of acquiring new clients and over 80% of my work comes from the wonderful people I've met across the different groups with the Community.
Jacky Sherman - The Consultants' Consultant
One of my favourite networking events. Good people, fun but structured meetings with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.
Steven Mather - Nexa Law
