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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>One of my <strong>favourite networking events</strong>. <strong>Good people, fun but structured meetings</strong> with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.</p>

One of my favourite networking events. Good people, fun but structured meetings with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.

<p>Paul's Business Community <strong>combines all the best in networking</strong>. It's my <strong>number one place to keep up to date in business</strong> and gives me the personal support so necessary for the small business owner. Networking is also my chosen method of acquiring new clients and <strong>over 80% of my work comes from the wonderful people</strong> I've met across the different groups with the Community.</p>

Paul's Business Community combines all the best in networking. It's my number one place to keep up to date in business and gives me the personal support so necessary for the small business owner. Networking is also my chosen method of acquiring new clients and over 80% of my work comes from the wonderful people I've met across the different groups with the Community.

<p>The Business Community is a <strong>top class networking group</strong>. The meetings are great, with a <strong>relaxed but professional feel</strong>. The members are all very <strong>supportive</strong> and Paul does a great job of keeping the meetings interesting as well as providing more than just a meeting. I would highly recommend them to anyone that is looking for networking opportunities.</p>

The Business Community is a top class networking group. The meetings are great, with a relaxed but professional feel. The members are all very supportive and Paul does a great job of keeping the meetings interesting as well as providing more than just a meeting. I would highly recommend them to anyone that is looking for networking opportunities.

<p>This is a small enough networking group to feel like a community but big enough to have a <strong>good variety of different business types and sizes</strong>. Love the meeting structure (with a difference) which gives the chance to discuss as a whole group and <strong>share ideas</strong> rather than just speaking to the people sitting next to you. Can't recommend it more highly to anyone running their own business.</p>

This is a small enough networking group to feel like a community but big enough to have a good variety of different business types and sizes. Love the meeting structure (with a difference) which gives the chance to discuss as a whole group and share ideas rather than just speaking to the people sitting next to you. Can't recommend it more highly to anyone running their own business.

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