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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>Paul's BusComm networking events are <strong>very friendly and welcoming</strong>. There are a great opportunity to meet with other businesses. The support and training that is offered along with the membership is <strong>incredible and great value for money</strong>.</p>

Paul's BusComm networking events are very friendly and welcoming. There are a great opportunity to meet with other businesses. The support and training that is offered along with the membership is incredible and great value for money.
<p>The Business Community has been <strong>extremely helpful to my business</strong>. The <strong>meetings are well run</strong> - they have<strong> a well-defined structure</strong>, but have a <strong>good mix of formality and informality</strong>. I enjoy meeting other members, have made some <strong>good connections</strong>, got <strong>great business advice</strong> from Paul and the wider group and, last but not least, <strong>gained work whose value is several times the cost of membership</strong>.</p>

The Business Community has been extremely helpful to my business. The meetings are well run - they have a well-defined structure, but have a good mix of formality and informality. I enjoy meeting other members, have made some good connections, got great business advice from Paul and the wider group and, last but not least, gained work whose value is several times the cost of membership.
<p>A <strong>great local networking community</strong>. <strong>Excellent membership benefits</strong> alongside the traditional networking meetings with access to all members, workshops and just <strong>great support</strong>. Highly recommended.</p>

A great local networking community. Excellent membership benefits alongside the traditional networking meetings with access to all members, workshops and just great support. Highly recommended.
<p>A <strong>truly supportive group</strong> of people. We network to make friends and generate business, BusComm has done both for me. I look forward to many more years of membership and recommend this group to anyone looking to <strong>develop meaningful and profitable business relationships</strong>.</p>

A truly supportive group of people. We network to make friends and generate business, BusComm has done both for me. I look forward to many more years of membership and recommend this group to anyone looking to develop meaningful and profitable business relationships.

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