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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>The Business Community is a <strong>top class networking group</strong>. The meetings are great, with a <strong>relaxed but professional feel</strong>. The members are all very <strong>supportive</strong> and Paul does a great job of keeping the meetings interesting as well as providing more than just a meeting. I would highly recommend them to anyone that is looking for networking opportunities.</p>

The Business Community is a top class networking group. The meetings are great, with a relaxed but professional feel. The members are all very supportive and Paul does a great job of keeping the meetings interesting as well as providing more than just a meeting. I would highly recommend them to anyone that is looking for networking opportunities.

<p>We have been members for several years and find <strong>each meeting informative, friendly yet professional</strong>. There are lots of different meetings you can visit within Northamptonshire and beyond so <strong>great value for money</strong>. Well worth a visit. Would definitely recommend The Business Community.</p>

We have been members for several years and find each meeting informative, friendly yet professional. There are lots of different meetings you can visit within Northamptonshire and beyond so great value for money. Well worth a visit. Would definitely recommend The Business Community.

<p><strong>Excellent networking group</strong> where I've met some really nice people. It has directly <strong>helped me grow</strong> my gym and I have numerous clients who go there. The group has the <strong>right balance</strong> between being <strong>friendly</strong> and actually <strong>help you grow your sales/business</strong>. I'd highly recommend going.</p>

Excellent networking group where I've met some really nice people. It has directly helped me grow my gym and I have numerous clients who go there. The group has the right balance between being friendly and actually help you grow your sales/business. I'd highly recommend going.

<p>I started my own HR business about 5 years ago and have been a member of The Business Community for almost the same length of time. Not only have I <strong>gained business</strong> from networking with the group but I've also found <strong>like-minded and supportive business owners</strong> who are always willing to listen and offer their advice. It is <strong>great value for money</strong> and I'd highly recommend giving it a go.</p>

I started my own HR business about 5 years ago and have been a member of The Business Community for almost the same length of time. Not only have I gained business from networking with the group but I've also found like-minded and supportive business owners who are always willing to listen and offer their advice. It is great value for money and I'd highly recommend giving it a go.

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